About me.

Bringing 5+ years of cross-industry experience across the US, Europe, and the Middle East, I lead end-to-end product design from ideation and wireframing to high-fidelity delivery and developer handoff — delivering impactful outcomes aligned with business goals.

I originally started as a web development major during my undergraduate studies, but quickly realized I was more fascinated by the "why" behind the code than the code itself. This curiosity led me to UX design, and after a few side projects and freelance engagements, I fell in love with the art of problem-solving through design.I think of myself as a full-stack product designer someone who can take a project from research and discovery through to prototyping, design systems, and seamless handoff. Outside of work, I enjoy playing football, traveling, hiking, video games, and thrillers. How can I help bring your next idea to life?

My Statistics.

15

+

Trusted by over 15 clients worldwide, helping brands elevate their presence with user-centered design and strategy.

50

+

Delivered 50+ successful projects across web and mobile, creating seamless digital experiences that drive results.

100

%

A proven track record of client satisfaction ensuring every project meets expectations with quality and precision.

Work Experience.

My Resume

My Resume

Entrust Software Development (ESD)

Product Designer → User Experience Designer / Sep 2024 – Feb 2026 / Full Time / Remote

Led end-to-end product design for AI-powered insurance platforms and enterprise systems. Designed UI using AI-assisted tools such as Claude and Cursor to accelerate design workflows, generate interface concepts, and improve iteration speed while maintaining design consistency. Built 5+ scalable design systems in Figma using auto layout and component libraries, accelerating product development across enterprise platforms. Conducted UX audits, user research, and usability testing to optimize user journeys and engagement. Collaborated with cross-functional teams to align AI capabilities with user needs and business goals. Impact: Shipped 5+ reusable design systems, cutting handoff time and improving design consistency across AI-powered insurance platforms.

Entrust Software Development (ESD)

Product Designer → User Experience Designer / Sep 2024 – Feb 2026 / Full Time / Remote

Led end-to-end product design for AI-powered insurance platforms and enterprise systems. Designed UI using AI-assisted tools such as Claude and Cursor to accelerate design workflows, generate interface concepts, and improve iteration speed while maintaining design consistency. Built 5+ scalable design systems in Figma using auto layout and component libraries, accelerating product development across enterprise platforms. Conducted UX audits, user research, and usability testing to optimize user journeys and engagement. Collaborated with cross-functional teams to align AI capabilities with user needs and business goals. Impact: Shipped 5+ reusable design systems, cutting handoff time and improving design consistency across AI-powered insurance platforms.

M&WT Marketing & Web Technology

Product Designer / May 2023 – Aug 2024 / Full Time / Remote

Designed products for SaaS, FinTech, real estate, and e-commerce platforms. Applied prompt-driven design approaches to accelerate ideation, content structuring, and UX improvements. Delivered end-to-end design across 8+ platforms, from research and flows to high-fidelity prototypes and developer handoff. Impact: Delivered design across 8+ platforms spanning SaaS, FinTech, real estate, and e-commerce, reducing iteration time through AI-assisted workflows.

M&WT Marketing & Web Technology

Product Designer / May 2023 – Aug 2024 / Full Time / Remote

Designed products for SaaS, FinTech, real estate, and e-commerce platforms. Applied prompt-driven design approaches to accelerate ideation, content structuring, and UX improvements. Delivered end-to-end design across 8+ platforms, from research and flows to high-fidelity prototypes and developer handoff. Impact: Delivered design across 8+ platforms spanning SaaS, FinTech, real estate, and e-commerce, reducing iteration time through AI-assisted workflows.

Apex innovation Technology

UX/UI Designer / Aug 2022 – Mar 2023 / Full Time / On-site / Karachi, Pakistan

Designed UX/UI for websites and mobile applications with consistent branding, wireframes, and prototypes. Redesigned Shopify landing pages, increasing conversion rates by approximately 15–25% through improved layouts. Developed scalable design systems for SaaS applications to improve consistency and development speed. Impact: Lifted Shopify landing page conversion by ~15–25% and improved product usability through structured design systems.

Apex innovation Technology

UX/UI Designer / Aug 2022 – Mar 2023 / Full Time / On-site / Karachi, Pakistan

Designed UX/UI for websites and mobile applications with consistent branding, wireframes, and prototypes. Redesigned Shopify landing pages, increasing conversion rates by approximately 15–25% through improved layouts. Developed scalable design systems for SaaS applications to improve consistency and development speed. Impact: Lifted Shopify landing page conversion by ~15–25% and improved product usability through structured design systems.

Sanaulla B2b Brand E-commrece

UX/UI Designer / Jun 2021 – Dec 2021 / Full Time / On-site / Karachi, Pakistan

Led UX/UI design for a B2B vendor SaaS platform with responsive layouts and optimized user flows. Designed vendor onboarding, product catalog management interfaces, and inventory dashboards. Created mobile-responsive portals that increased vendor adoption and reduced onboarding friction. Impact: Improved user adoption and streamlined vendor experience across the platform.

Sanaulla B2b Brand E-commrece

UX/UI Designer / Jun 2021 – Dec 2021 / Full Time / On-site / Karachi, Pakistan

Led UX/UI design for a B2B vendor SaaS platform with responsive layouts and optimized user flows. Designed vendor onboarding, product catalog management interfaces, and inventory dashboards. Created mobile-responsive portals that increased vendor adoption and reduced onboarding friction. Impact: Improved user adoption and streamlined vendor experience across the platform.

HRP Tech

UI Designer / Feb 2020 – Dec 2020 / Full Time / On-site / Karachi, Pakistan

Designed interfaces, pitch decks, and mockups to strengthen branding and product identity. Delivered UI solutions aligned with business goals and improved client perception.

HRP Tech

UI Designer / Feb 2020 – Dec 2020 / Full Time / On-site / Karachi, Pakistan

Designed interfaces, pitch decks, and mockups to strengthen branding and product identity. Delivered UI solutions aligned with business goals and improved client perception.

Tools that help me daily.

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Figma

Design

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Slack

Communication

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Framer

No-code

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webflow

No-Code

lovable

Vibe Coding

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Bolt.new

Quick Design

ChatGPT

Brainstroming

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Notion

Documentation

Ready to turn your ideas into scalable
digital products?

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© 2026 Ahsan Saleem All right reserved.
© 2026 Ahsan Saleem All right reserved.
© 2026 Ahsan Saleem All right reserved.

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